Welcome to Sweet Williams. Our current lead time is approx 10 working days for orders that contain handmade items. Paint and other non handmade items are usually ready for collection/dispatch within 2 working days - often the same day if ordering Tuesday to Saturday. Thank you for your incredible support. FULL SHOP REOPENING - TUESDAY 13TH APRIL 2021 10AM UNTIL 2.45PM. We can't wait to see you x

Croeso / Welcome to Sweet Williams

The home of beautiful handmade products, expertly created by Emma Doyle and her team in the Swansea Valley

Thank you for shopping local, independent and handmade

Our Handmade Gift Shop

Our shop is also platform for other crafters and artisans to showcase their work.  Emma is passionate about all things handmade and loves to support other small businesses within her gift shop.  

Visit the Basement Bookshop

The Basement Bookshop is a cosy space where you could discover your next read, find your favourite author or surprise yourself with something unexpected from our wide range of second hand books.

In the Media

As seen on Prynhawn Da S4C, ITV Wales, Wales Online, In Focus Magazine and Swansea Life.

Frenchic Furniture Paint

At our beautiful gift shop in the Swansea Valley, we stock what we believe to be the best paint in the world. Shop Frenchic Paint Online...

Shop Frenchic Paint

We are Incredibly Proud...

To create and supply our Signature and Welsh Collections to independent retailers all over the UK.

Find a Stockist

Rising Star at the Women in Business Awards

The boss lady at Sweet Williams, Emma became the runner up for the Rising Star award.