Croeso / Welcome to Sweet Williams.

Croeso / Welcome to Sweet Williams

Click here to shop our new Christmas collection

Thank you for shopping local, independent and handmade

Our Handmade Gift Shop

Our shop is also a platform for other crafters and artisans to showcase their work.  Emma is passionate about all things handmade and loves to support other small businesses within her gift shop.  

Visit the Basement Bookshop

The Basement Bookshop is a cosy space where you could discover your next read, find your favourite author or surprise yourself with something unexpected from our wide range of second hand books.

In the Media

As seen on Prynhawn Da S4C, ITV Wales, Wales Online, In Focus Magazine and Swansea Life.

Frenchic Furniture Paint

At our beautiful gift shop in the Swansea Valley, we stock what we believe to be the best paint in the world. Shop Frenchic Paint Online...

Shop Frenchic Paint

We are Incredibly Proud...

To create and supply our Signature and Welsh Collections to independent retailers all over the UK.

Find a Stockist

Rising Star at the Women in Business Awards

The boss lady at Sweet Williams, Emma became the runner up for the Rising Star award.